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Lamb crisp dog treats
Beef Cubes dog treats
Lamb crisp dog treats
Beef Cubes dog treats
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Popular Treats

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Beef Liver
Beef Liver
From $9.95
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Kangaroo Tendons *NEW*
Kangaroo Tendons *NEW*
From $22.95
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Kangaroo Sticks
Kangaroo Sticks
From $2.95
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Kangaroo Jerky Strong Bruces Healthy Dog Treats
Kangaroo Jerky STRONG
From $22.95
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Shark Cartilage
Shark Cartilage
From $10.95
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Beef bully sticks long and extra wide Bruces Healthy dog treats
Beef Bully Sticks LONG XLG Width
From $16.95
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Beef Bully Sticks VARIOUS
Beef Bully Sticks VARIOUS
From $37.95
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Beef Bully Sticks Short XLG width - Bruce Healthy Dog Treats
Beef Bully Sticks SHORT XLG Width
From $43.95
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Pork bully sticks - Bruces Healthy Dog treats
Pork Bully Sticks
From $33.95
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Featured Treats

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Ling Fish Skin twists - Bruces Healthy Dog treats
Ling Fish Skin twists
From $23.95
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CROCODILE JERKY - Bruces Healthy Dog Treats SALE
CROCODILE JERKY
From $19.95
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CHICKEN dog biscuit - Bruces Healthy Dog Treats
CHICKEN Blackdog biscuit treat 1 & 5Kg
From $11.95
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Chicken Skewers - Bruces Healthy Dog treats
Chicken Skewers
From $18.95
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Veal Breast Bone - Bruces Healthy Dog Treats
VEAL Breast Bone
From $25.95
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duck JERKY blackdog - Bruces Healthy Dog Treats
Duck Jerky
From $13.95
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Kangaroo Clod Bones Bruce's Healthy Dog Treats
Kangaroo Clod Bones
From $7.95
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EMU RIBS by Bruce's Healthy Dog Treats
EMU RIBS
From $20.95
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Placeholder
Test Only
$0.05
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WHOLE prawn fish dog treats - Bruces Healthy Dog Treats
Prawn Dog Treats
From $18.95
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mini beef stick - Bruce's Healthy Dog Treats
Mini Beef Sticks
From $8.95
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EMU JERKY - Bruces Healthy Dog Treats
EMU JERKY
From $22.75
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Crocodile FEET
Crocodile FEET
From $41.95
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Grain Free Nibbles

Kangaroo Meat Bites Bruce's Healthy Dog Treats
Roo Meat Bites
From $12.95
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Chicken Nibbles - Bruce's healthy Dog Treats
CHICKEN NIBBLES
From $8.95
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Kangaroo Nibbles Bruce's Healthy Dog training treats
Kangaroo NIBBLES
From $8.95
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BEEF NIBBLES - Bruce's Healthy Dog treats
BEEF NIBBLES
From $8.95
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Lamb cubes - Bruces Healthy Dog treats
Lamb Puff Cubes
From $10.45
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Instantly get a FREE Healthy Dog Treat Guide that details the nutricsal benefits of our meat based treats

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Latest Dog Treat News (what does and doesn’t work for your dog)

Australia’s Widest Range of Healthy Dog Treats — Natural, Single‑Ingredient & Trusted Since 2011

If you're looking for genuinely healthy dog treats, you're in the right place. Since 2011, we've specialised exclusively in natural, single‑ingredient, additive‑free dog treats — and that focus has made us one of Australia’s most trusted independent suppliers.

We don’t sell gimmicks. We don’t follow trends. We provide real nutrition for real dogs.

Shop Healthy Dog Treats

Why Choose Our Healthy Dog Treats?

  • 100% natural, Australian‑sourced ingredients
  • No fillers, grains, preservatives, or artificial flavours
  • High‑protein, single‑ingredient treats
  • Functional treats for joint, skin, heart & brain health
  • Soft treats, long‑chewers, training treats & hypoallergenic options

Everything we sell is chosen for one purpose: to support your dog’s health, behaviour, and happiness.

Shop by Category

Note - you can access our full range of 'Functional Treats' via the Top of page Menu bar.

Our natural dog treats are made from high-quality Australian meat, including beef, chicken, kangaroo, fish, crocodile and Emu. Whether you need training treats, low fat options, or long-lasting chews, we offer a wide range of healthy dog treats to suit every dog.

    Show More About Our Healthy Dog Treats

Are Dog Treats Healthy?

No — not all of them. Commercial dog foods only require 18% protein (AAFCO minimum), often from plant sources that dogs struggle to digest.

We built Healthy Dog Treats because dogs don’t need celebrity endorsements or fancy packaging. They need bio‑available animal protein, essential amino acids, and real nutrition.

Our treats typically contain 50%+ protein delivering all 10 essential amino acids your dog must get from their food.

What Dog Treats Are Good for Dogs?

The healthiest treats are natural, animal‑based, single‑ingredient treats.

The reason why ANIMAL PROTEIN is its bio-availability, and absolute amounts. Protein Value in Single‑Ingredient Treats

We offer soft training treats, medium and long‑chewers, offal treats, low‑fat options, and functional treats that support joint, skin, and heart health.

Examples of Functional Treats

  • Shark cartilage — natural glucosamine & chondroitin for joint support
  • Ling skin, chicken feet, shark skin — rich in collagen type II, also a valuable joint support chemical.
  • Kangaroo & fish treats — high in omega‑3 for anti‑inflammatory support, very hypo-allergenic.

Learn more about Functional Treats →

Why We Offer Such a Wide Range

Marketing consultants have told us to “simplify the range.” We ignore them. Dogs have different needs, sensitivities, and preferences — and owners deserve real choice.

How to Choose the Right Treat

Common Meats

  • Chicken
  • Beef
  • Pork
  • Lamb

Hypoallergenic & High‑Value Training Treats

  • Kangaroo
  • Fish
  • Crocodile
  • Emu

Healthier “Naughty” Treats

We stock the healthiest versions of biscuits and milk‑based treats, including Blackdog biscuits made with real ingredients, NOT just flavourings.

Functional Categories

You can access the full range of categories from the top menu bar, under 'Functional Treats'

Are Real Bones Good for Dogs?

Used correctly — yes. Bones provide natural calcium, phosphorus, mental stimulation, and help reduce anxiety.

Our oven‑dried bones kill 100% of bacteria while preserving nutrition. Choose large, uncrackable bones for strong chewers, or softer options like chicken necks, roo ribs or roo lumbar or pig trotters for smaller dogs.

Read our full Dog Bone Guide →

Dog Treat Subscription Boxes

Try our monthly subscription boxes — available as one‑off purchases or discounted 6‑ and 12‑month plans. No auto‑renew.

View Subscription Boxes →

Wholesale Dog Treats

We support small businesses with low MOQs, split bulk options, and consistent supply.

Wholesale Information →

Convenient, Affordable, Natural & Organic Dog Treats

Your dog deserves the best. Our treats provide variety, enrichment, and real nutrition — whether used as a meal supplement, training reward, or special treat.

We’re known for our friendly, dog‑focused customer service. Any questions? Just ask.

FAQ's

How often should I give my dog treats?
Treats should be given in moderation and should not make up more than 10% of your dog's daily diet. Depending on the size and activity level of your dog, you can give them one to three treats per day. NOTE Commercial dog foods are often very low in bio available protein that supplies the ESSENTIAL amino acids a dog needs for health. This is why 100% SINGLE ingredient dog treats (no additives or preservatives) can be used in higher amounts. Consult your vet if in doubt.
How many treats should I give my dog at one time?
The number of treats you can give your dog at one time depends on the size of the treat and your dog's size. As a general rule, it's best to stick to small, bite-sized treats and give your dog no more than 1-2 treats per training session. However if you are after an Occupier treat such as a bone, that should be bigger, so they dont eat it all at once. Also some of the harder jerkies and fish skins are meant to take time to eat.
Can I use dog treats as a reward during training?
Yes, dog treats can be a great reward during training as they provide positive reinforcement for good behavior. Note - we have created a specific dog treat category that includes the kind of small fast treats that are ideal for dog training
What should I look for when choosing dog treats?
When choosing dog treats, look for high-quality, all-natural (ANIMAL BASED) ingredients that are free of artificial preservatives, colors, and flavors. Consider your dog's dietary needs and any allergies or sensitivities they may have. NOTE - we have created several categories of HEALTHY DOG TREATS that can assist you in your selections: LOW FAT treats, TOPPERS - 100% single ingredient powdered Dog Treats NATURAL Dental Treats, Small SOFT dog treats, Medium dog treats, Strong Chewer treats,
How should I store my dog treats?
Dog treats should be stored in an airtight container in a cool, dry place. Avoid exposing them to direct sunlight or heat, as this can cause them to spoil or become stale. Check the expiration date on the package and discard any treats that have gone bad.