BEEF LIVER BALLS
CHICKEN MEAT BALLS
CROC FORE BONE
CROC HIND BONE
KANGAROO MEAT BALLS
KANGAROO JERKY LONG
LING FISH SKINS
LARGE PORK TWIST
JUMBO PORK ROLL
MINI DOG BISCUITS
Are healthy dog treats a dirty little secret, or your cognitive dissonance?
As an industry grows there are many societal factors at work impacting on the take up of the core products. People that take up a product or service early are called innovators, early adoptors, or trend setters. These people regularly are the first to pick up new trends, and in a very immature industry can pay a large premium in doing so.
You see I learned all of this and about the 'bass model of diffusion' when I was studying business years ago in Canberra. A lot of these words will mean little to most people, however I am going somewhere with this. The model provides a predictive model of demand forecasting for a product or service (although mostly to do with new consumer durable products).
While these consumer behaviour models are built to predict how fast consumers will take up a trend, they often don't take into account the specific irrational reasons why a 'trend' isn't taken up or supported. Lets look at how people feel towards healthy dog treats ...
Why we at Healthy Dog Treats are so on trend for 2017, Pt 2
A recent America dog treat trend article suggested eleven trends within the industry. In this article we review the last five trends.
Transparency - dog treat labelling
“Consumers will continue to demand transparency, which will lead to the increased use of certified ingredients. A long list of low/no/reduced claims won’t be sufficient anymore to reassure pet parents who expect more transparency and simplicity.” Ref.
And the point you should consider is that you have almost 100% in control over the major food your dog eats. They might eat 'bad stuff' in the dog park, but that should not make up a major part of their diet.
So if you were really concerned with transparency and single ingredient food etc, you would probably be feeding your dog on a raw diet you prepare and know exactly about. Because this takes time effort and sometimes more money, as well as an understating on how to create a fully balanced dog food, many people shy away from this endeavour.
That is why we offer our 100% meat and offal dog treat range as the ideal dog food supplement. You are not adding any additives to your dog's food, you are just adding sorely needed meat proteins.
Why we at Healthy Dog Treats are so on trend for 2017, Pt 1
A recent America dog treat trend article suggested eleven trends within the industry. In this article we review the first six of the big dog treat trends ! We also look specifically how those trends sit with our healthy dog treat range.
No laboratory claims on dog treats
“Falling by the wayside is the idea of a formulation that’s ‘scientific’ or lab based because pet owners consider it less human.”
For a long time science sounding dog food brands, would 'bang on' about how much science was behind their treats and dog food. It seems that the natural and organic movements have started winning the advertising battle and are now usurping 'Science' / lab labelling on products.
Ironically just because they have removed the term makes no difference to the dog food formulation. Science has been used like fake news, to convince people that feeding their dog is the ideal nutrition. This is bad science, corrupted by money and power.
Latest trends in dog treats America 2016/ 2017
As Australians are followers of American trends in so many ways, I thought you might look at what they are doing in dog treats lately.
"(Dog) Treats have .. yet to gain the market share numbers of pet food for either cats or dogs, for many reasons - they can be seen by consumers as an “extra” in terms of their pets’ nutrition".
Besides stating the obvious that dog food (not dog treats) should be the major spend by dog owners, it is curious that the report suggests that in fact the spend is anywhere nearly equal.
The amazing thing about the lead graphic is that 'treats' actually are a higher spend than the low end dog food market 'value pet food'.
The main reason for this is probably that low end dog food is mostly grain, and low priced, while ALL dog treats are lumped together in one bar, and include often very high margin (often still grain based) treats in pretty packaging.
What is wrong with people, and the supplements we make our dogs eat.
On the back of a Neilson report that tells us how much more in love with their dogs people are ... it unfortunately doesn't translate to more dogs being walked or fed meat.
Here is the basic premise: "In the U.S., 95% of pet owners currently consider their pets to be part of the family.. Not surprisingly, there isn’t much people won’t do for their pets,"
The previous article on this site analysed people's preference for dog food to be natural, Non GMO and organic - but how they amazingly doesn't include any questions on MEAT in dog food.
Sand, glue and twigs are organic, but again, not what I consider to be appropriate or nutritious for dogs.
In this article we look at another mostly meaningless distraction or dog owners. I guess if you can sell a dog owner a bag of what and call it dog food, you can then sell them non meat supplements that help to fix the problems that all that over loading with carbs have caused.
Dog Treats. Natural, organic or no GMO - what is most important to you?
The difficulty that many conscientious well healed dog owners face is what to believe regarding dog nutrition. If you buy commercial dog food you are feeding your dog 70% grain or vegetables already (rather than the preferred meat option) ... so why does such things as natural, organic or non GMO really matter?
Its because these terms are important to many human diets, and marketers have learned that if you put these terms on your dog food advertising campaign, make them an integral part of your branding, then they will sell more grain to the punters.
We look at a 2016 survey that Neilson made in America of dog owners. This snapshot is the main image in this article and is titled "Popularity of Natural Vs Scientific Claims."
Ironically both of these terms are misnomers in the real dog nutrition realm.
Pigs ears dog treats, one of the most well known long lasting chews !
Have you ever wondered why you see pigs ear dog treats everywhere and some people swear by them, but other people never use them?
Brief history of pigs ear dog treats
Pigs ears are still one of the favourite dog treats for big chewing dogs. And that is because you can by them almost anywhere, including $2 and thrift shops.
They have been around as long or longer than rawhide, but compared to rawhide they are a much safer option.
Kangaroo Jerky dog treats - the hidden gem.
Anyone with a passing interest in healthy meat based dog treats will have had a glance at Kangaroo meat, but many people don't understand its exceptional value as a dog treat.
While many people feed their dog a grain or veggie based diet (commercial dog food), its simpler for us to think that dogs like exactly what our diet is, and in meat that tends to be beef and chicken. If you have kept up with meat export news, you will know that beef prices have skyrocketed over the last few years because of Australian farmers exporting some of the best stuff overseas, especially China.
Why Kangaroo Jerky dog treats are still affordable, for a while
However the kangaroo meat market still is very undeveloped. For a while exports to Russia kept Roo meat prices high in Australia, but when that folded in 2014 farmers aimed their marketing at China. Its easy to see that if the Chinese people or other countries accept Australia's kangaroo meat to be as tasty as beef, then Kangaroo meat will also be in for a steep price hike.
Best long chewing dog treats for small, mid and large dogs - 2 new packs !
After a number of requests of sample packs for specific dog issues we found that mostly it revolved around low fat treats or long chewing dog treats.
Its been a long while in the making but we have just put together two packs for big chewing dogs in the 1) small and mid sixed dog class, and 2) the BIG chewing dogs.
You can find them under our 'Specials dog treat' category.
There are more details under each dog treat description on the site but here are the reasons and the treats that we include in each
Gourmet Dog treats are still meat and NOT Pumpkin Spice !
Considering this is April, you might think this is an April Fools prank, but unfortunately its real. After spearheading a campaign against grains being a major component in dog treats and dog foods, the latest NON MEAT trend for dog treats is soon to hit Australia.
Again well meaning (and bad meaning marketing people) are trying to extend the dubious value of pumpkin spice for human treats to dog treats.
There are many people waiting to make a buck out of your dog, so every NEW TREND should be evaluated carefully to see if it harms your dog, or in the least is neutral (no benefit) to your dog.
I purposely don't load my dog up on any calories or carbs that they dont need, as I need all of their diet room for actual nutrition. I don't feed my dog as a hobby or something to make me feel warm and nice. I have spent years researching and applying solid carnivore feeding for my carnivore dog. By the way if you own a domestic dog, it is also 95% carnivore.
Your dog ONLY has 1600 taste buds, but they have specialist MEAT & WATER ones!
A dog's primary sense is its sense of smell. Its hearing is typically better, and its eyesight is just different from ours (restricted colour vision, better night vision). But since we sell healthy dog treats you might think that a primary concern of ours should be taste.
The reason we have not delved into this a great deal is that dogs are evolved to eat meat. Therefore their smell and taste is prime to detect and enjoy meat. We don't have to worry about disguising or adding anything to our meat products to get your dog onside. But now science for dog's taste also backs up our long held philosophy and theory with science.
Just like humans "taste buds" are found in small bumps on the top surface of the tongue and are on bumps known as "papillae." There are also taste buds on the soft roof of the mouth (palate) and the back of the mouth near the throat ("epiglottis" and the "pharynx"). But its the extra tast buds that dogs have that is the most exciting discovery ...
Australian Beef Jerky dog treats (ours) are much cheaper than UK
Today I was reviewing dog treat news and an article from the UK was making the point that some dog treats were now costing more than a kilo of prime steak from " top class butcher," See the quotes in the Appendix below.
They compared a " liver dog treats (that) costs £3.99 for a 40g packet" with the cost of prime human beef steak per kg.
At current exchange rates ( x 1.62) that means the dog treat is $6.54 aud per 40 g. or $24.52 per 150 g. You might be happy to know that our 150g bag of beef liver dog treats costs $5.39 per 150g bag, in March 2017, or 21% of their UK equivalent!
I have a fairly strong view that they cherry picked that dog treat from a high end store in a high end suburb, or at least from a convenience store somewhere. But the reality is that you are not comparing steak with steak when you do a random 'one off' sample like this.
Dog Treat bones and the search engines Alternative facts.
Here's the thing. Since most people under 20 have been raised on search engines, many of our population believe the results that turn up. After all browser companies spend millions on making searches more relevant.
So how is it that at the top of a search for "bones dog treats" we get five images of everything EXCEPT a REAL dog treat bone?
Alternative facts and dog bone treats in Australia.
Have we become so Americanised that we can't even tell a real bone from an animal when we see one? Sure our dog food is full of grain, but if something is advertised as a BONE, shouldn't it be A BONE?
No More Doggie Junk Food, just natural & healthy dog treats
Eventually owners who find our site, slowly learn the truth that many dog treats are not even fit to be used as low grade dog food. We at Healthy Dog Treats believe that a REAL DOG TREAT is one that is healthier than dog food. This is generally easy considering the very low meat component in most other company dog treats.
We occasionally scan the net for "alternative truths" about dog food and dog treats, and we often find them on the home page disguised as 'dog health articles' or breakthrough news. A good example is the quote : "The ones I find most tempting .. a combination of cinnamon, oats, and honey, baked into a crunchy cookie"
Advertisers are clever in knowing that most humans can't tell a herbivore from a carnivore (your dog). They then transport you to the 1950's America where grandma is cooking you a fresh batch of cookies that you are sharing with your beloved dog. Fast forward to the 21st century where most non corporate dog health sources realise that dogs are carnivores and so should be fed mainly meat.
PRESS RELEASE - The little Melbourne Dog Treat Company that broke the mould.
Maybe its because I come from a small outback town (Broken Hill). But my core values of life and business have always been integrity, honesty and providing unprecedented value and service ... along with dog treats.
Its been a long time since I lived in my hometown but I still believe in value for money. Now that I work exclusively in the dog industry (i am a pro dog walker and dog treat retailer) I have used my engineering background to analyse and sell the dog species what it evolved to eat, MEAT. I also believe in old fashioned service, so that is why our online store is more like a corner shop than an soulless warehouse.
This press release is about letting the world know that the small players still have something to offer the world. Something the big players can't or don't want to do.
The main reason that we are different is that we are small, focussed and give advice based on dog needs not on product that we want to push. When you call us, you don't get a pimply school kid who would rather not be working there, or a manager who knows nothing about the actual dog treats. You get the owner, me.
Kangaroo jerky dog treats - Why the experience is as good as its healthiness.
Any healthy dog treat fan knows that Kangaroo Jerky is just about the healthiest dog treat ever.
kangaroo Jerky is High in Omega 3 (the healthy fats) and one of the cleanest meats and proteins around (organic if they don't eat from non organic farmer properties).
Of course the meat is 100% Australian, and we are 100% Australian (owned and operated) but what you should really know about this hypo allergenic meat is the EXPERIENCE of a dog eating it.
Great that its healthy, but this is why your dog loves the PROCESS too.
Roo Tendons V Roo Cartilage dog treats 'The big debate' which is best?
Its hard to play favourite with your children, and I get the same inclination with Kangaroo dog treats.
If you look at the photo in this article, you will see that side by side, Kangaroo tendons and Kangaroo cartilage have a lot of physical similarities.
And of course they share the benefits that most kangaroo dog treats have:
- Organic Roo meat protein
- Good animal fats, including Omega 3 (CLA's)
- Long chewing for small to medium dogs
- No preservatives or additives, just dried.
- No fillers, 100% pure Roo product
Roo Tendons V Roo Cartilage - what is the difference?
Why our dog Beef Jerky is so prized & cheap compared to human treats
ON a recent visit to a shop, we came across a well presented pack of human beef Jerky. It was priced at $12 per 85 grams which is the same price they sell it for on the manufacturer's website. This article is not against human jerky, but it raises the point of how good a deal you are getting, even with the sample pack size price.
There is a good chance that this is about the right price in the market for human grade beef jerky, but it begs the question how you as a dog owner can get our beef jerky dog treats so cheap.
|Healthy Dog Treats Beef Jerky||5.95||100||0.060|
|Human Beef Jerky||12||85||0.141|
The human grade beef jerky ingredients has: Topside Beef minus The Fat + Spices (chilli, lemon and garlic). Ours dog treat beef jerky 100% natural
What to do when an older dog goes off their food? Try healthy naturally attractive treats!
Older dogs often show disinterest in their dog food. They just can't be bothered chewing grain any more. There are things that you can do to both increase their appetite and keep them in general better health.
Dogs disinterest in food.
While some dogs maintain a healthy interests in food, the lack of exercise and physiological changes can make a dog avoid food and become too thin. They are also missing out on vital nutrients which will harm their health.
Commercial dog food made of grain that is crushed (so they can access some of the nutrition), but it is also heat treated and has sugar, salt and oil added to make it artificially palatable. The average dog would never eat raw grain of its own choice. Perhaps a dog getting old and avoiding commercial dog food is just wisdom?
Whatever your take on it, many old dogs prefer raw or cooked meat products and if you use a more fatty cut of meat you can assist an underweight dog in gaining sufficient weight, because they naturally like the taste of animals and its the world's most natural food for a dog. If you are concerned about feeding raw, then properly processed 100% or 80% meat dog treats are your solution.
'Miracle' healthy dog treats for older / mature dogs. shark cartilage, roo tendons, fish skins ...
Dog treats and dog food supplements
The typical things that almost every dog deals with when it gets older is "Behavioural changes". These can range from anything like limited motion and pain from arthritis, cognitive dysfunction, disturbances to sleep, as well as eye sight and hearing issues.
There are no miracle cures for these things but some natural chemicals have been found to assist prevention. In particular if you are an older dog and you have read the above information you will be aware that decreasing energy intake, keeping the protein the same or greater (and preferably meat protein) and possibly reducing fat (because of its energy value) as well as increasing fibre are the goals.
And that pretty much describes our animal based long chewing dog treats.
Several such treats are a direct match for an older dogs supplement: Shark Cartilage, roo tendons and fish skins. And here is why.
They are low fat, and the fat they have is typically the good fat, OMEGA 3. They have relatively low energy values (in particular shark cartilage and fish skins) - because they are more about fibre and long chewing.
If your dog doesn't have any chewing power then these treats can be a little problematic, but I know of a few 15 year old Chihuahuas who still enjoy a roo tendon that becomes an all day treat for them. You can also cut the treats into smaller pieces so they dont miss outor add water
The best food solution for obese dogs? Part two
Feed your dog up to 25% of their dog food diet with 100% natural long chew dog treats. Science articles (written by dog food companies) reveal that you can do a 25% swap by weight without destroying the overinflated aafco nutrition guidelines.
Your dog is programmed to be hungry (lack of natural environment/ boredom etc) and want more of the unnatural grain diet, but it won't make them satisfied until they are fat (that's how it works with most dogs).
You can either select bones ( a great choice of your dog can't get to the marrow) or any long lasting treat (MEAT) because the dog is earning its kilojoules and satisfying a primal urge to rip and chew. If your dog is obese, lots of pig treats may not be ideal because of the higher level of saturated fat that more easily gets converted to dog fat than beef or chicken.
If you are super conscientious and you what your dog to enjoy more treats, then low fat options like our kangaroo range and fish range are ideal. Not only are they generally about 4% versus 10% but your dog will usually be getting a meat protein they don't regular eat, and diversity (in meat protein) is one of the keys to good dog health.
Healthy, low fat, bundled dog treats - ask for NO VEGGIES !
You might have guessed that I am not a fan of grain or vegetables in a carnivore domestic dogs diet. You may have viewed some of the science articles in bio-availability, evolution and a dogs digestive system that prove to 3% of the population that 97% percent of people are under some kind or MATRIX dream reality created by the big dog food manufacturers.
With that kind of statistic about who feeds their dogs anything but commercial dog food, you might think that this theory is incorrect. You might also be amazed that maybe only 10% or less of those 3% of 'raw feeders' feed dogs exclusively meat and animal products. That means less than 1% of dogs in Australia get a genuine species appropriate daily meal. MUCH Less than 40,000 dogs across Australia regularly eat meat as their main food component.
The thing that is hardest for people and most confusing is why vets go on tv or have their shops stacked with grain based dog food? Surely they have spent years analysing what is best for a dogs health, but the reality is they are a business and vet schools don't spend a long time on dog nutrition.
Personally I would rather they know about dog diseases and surgery anyway. Did you know that they are often sponsored by dog food companies and at the end of the day, dogs are a business to them.
Why eating Dog treats is good for obese dogs
This is something that most dog food companies and many dog treat companies would steer 180 degrees away from. Telling people that dogs can get fat !
In fact the sole purpose of dog food is being a profit centre and grain delivery system. You might think that its all about vets providing you with optimum health, but if that was true, your dog would only be eating meat. But there is a valid reason why obese dogs can benefit from healthy (low fat, long lasting) dog treats.
I write this article after returning from the vet who suggested that my dog should lose a kilo or two. He is a nine year old spoodle and this is the age when many dogs suffer arthritis and joint issues and excess weight only compounds this.
Now you might be thinking as a seller of the world's best dog treats its inevitable that my dog would get fat. But the reality is that he has been the same weight for about five years, 21 Kg. And since he walks off lead twice a day mostly, he has adequate exercise. But yes, 1-2 Kg is his new year's resolution, mine is greater.
Dog food, dog treats, dingo diet and dogs diet why is there a difference?
Recently on TV in Melbourne I saw a person from a dingo rescue group advocating that they make great pets, that they aren't bad around children etc etc. Some of that might seem like a revelation to you, but I was most surprised by his view on the dingo diet and the companion dog diet.
Essentially he said that dingos are a natural wild dog and need mostly a natural diet. BUT then he said you should not feed them dog food, because they cant process it and dog food is too full of fillers and is too processed.
Ironically this is what I and many raw feeders and science journals on bio-availability (that I have analysed in previous articles on my site( have said for decades about why a domestic dog HAS to have a natural meat based diet, to be really healthy.
Sometimes its like special interest groups want to keep the gateway open to dog food sponsorship so they won't rock the boat. HOWEVER If you look at the first image in this article and an analysis of other dingo dietary information quoted below. you should find that the dingo and domestic dog are incredibly similar in nutrition needs.