BEEF LIVER BALLS
CHICKEN MEAT BALLS
CROC FORE BONE
CROC HIND BONE
KANGAROO MEAT BALLS
KANGAROO JERKY LONG
LING FISH SKINS
LARGE PORK TWIST
JUMBO PORK ROLL
MINI DOG BISCUITS
Why 'regular' dogs benefit profoundly from meat based dog treats
Typically I am told NOT to advertise my treats as "meat" based, because its not sexy and people don't get that dogs need meat.
In some kind of bizzaro universe, people are now convinced that dogs evolved on grain, and meat should only be given in moderation. Every bit of real science shows that the opposite is true, but really how much benefit can one dog get?
Why feed a dog expensive treats when they aren't a show dog?
I am regularly amazed at how much money people spend on going out, or buying their dogs a regular grooming session or a $400 dog bed made of $10 stuffing.
The thing is, that if a person isn't religiously looking after their own nutrition health, if we have too many treats ourselves, we often think we are doing the best for our dogs by restricting their treat intake. AND If its garden variety supermarket treats full of grain or fat, or anything but quality meat, then that makes sense.
Healthy dog treats, organic dog treats, natural dog treats - who buys these in America & Australia and why - 2017.
In this article we look at what people might perceive as the difference between healthy dog treats, natural dog treats, organic dog treats and more generic offerings when searching on Google in America.
And we then extrapolate that to the reasons dog treat shoppers have in Australia.
As you will see from the first map, the whole of the American map is lit up for METRO regions looking for generic "dog Treats" but when it comes to healthy or natural version, people are much more picky.
We use American Google trend data because Google Australia doesn't provide this data down to this level for us to see.
We are using Google metro trends to see WHERE people in America are searching for their SPECIFIC NICHE dog treats and what conclusions can be drawn.
Firstly we look at the three main niche dog treat searhes people make online:
Healthy Natural dog treats (meat) or grain based dog treats, your choice.
The free dictionary says propaganda is "information or ideas methodically spread to promote or injure a cause, movement, nation, etc."
Unfortunately history has shown that much propaganda has been created as intentional misinformation by those in charge, to make bad things the norm. To desensitise us. To change our common belief systems from something that is natural and obvious so a lie becomes the norm.
And so it is with dog food and dog treats.
Isn't NATURAL healthy dog food and dog treats obvious when you think about it? Besides science and nutritionist and tests on bio-availability showing that dogs process meat much better and their systems are still based on processing meat, why do people still think its cool to mostly feed their dogs vegetables ????
Think about this, Vets who sell grain dog food might tell you that grain is good for dogs, but they will never tell you that meat is bad. They just don't mention it. They don't want you thinking about it - because they DONT SELL IT (or if they do they have a massive mark-up that you might not buy). They might say that raw meat is bad, but isn't that curious considering that dogs evolved on raw meat then?
Homemade dog food horror stories (full of grain and veggies) and little nutritional value
This article looks at some of the ridiculous notions regular dog owners are swapping around about what is good or acceptable ingredients and what are bad. Yes, they all love veggies and forget that dogs are meat eaters.
Here are some simple facts. Domestic cats are 100% carnivore (require and only MEAT diet) yet most cat food has a substantial amount of grain in it for profit. IF Vets sell anything but 100% meat to your cat, don't trust what they will sell you and your dog- or at least add some 100% meat healthy dog treats to your dogs diet.
As a perfect example I have found these comments by readers about Homemade dog food and dog treats ...
" My vet said "no bacon for dogs", is this correct? He said it causes Pancreatitis, which I had to give antibiotics to my dog for"
Healthy dog treats in America 2017, Why Fort Lauderdale searches the most ...
The image at the start of this article is of Fort Lauderdale, Florida. Over the last year (up to June 2017) Google trends has pinpointed this American County to have had the most searches for "Healthy Dog Treats" out of everywhere else in America per person.
Any guesses why?
HINT - " five of the seven metro regions that searched most for HEALTHY DOG TREATS in America were in democratic presidential counties and two were trump. Of the two counties that were Trump, they were in Democratic States."
Overwhelmingly interest in Healthy Dog treats seems to be a Democratic thing.
This has strong implications of the type of person who buys healthy dog treats, and who that might be in Australia in 2017 !
Healthy dog treats why the main metro regions align with politics - 2017
In our last article we looked at "Healthy Dog treats" trends in America and which states and metro regions searched the most for them on Google in America in (averaged between 2010 and 2017). We did this because Australia Google doesn't exist down to this level.
If a trend is going to catch and turn mainstream we have also learned in the cognitive dissonance article about the bass model of diffusion and why it takes both mass media and 'word of mouth' to really make any trend take off.
It still feels kind of weird having to call meat based dog treats a trend, since that is what dogs have eaten for tens of thousands of years, and their wolf ancestors ate for millions before then. The species ideal food of meat has become so lost in commercial interests, selling wheat as dog food, that many people now think of meat as an occasional treat !
We listed the states and metro American places that ranked the highest per capita searches for 'healthy dog treats' between 2010 and 2017. These are the areas that had the biggest search interest in healthy dog treats, and based on economic factors alone, it was difficult to understand the interest of the most significant states.
BUT below we find a VERY strong correlation between heatthy dog treat searches and Demoocratic metro areas.
Healthy Dog Treat trends in America by State & Metro region 2017
You might ask why trends in America would be of interest in Australia, but the simple fact is that because we follow so many of their trends, its a very important indicator of Australian uptake.
This data is pulled from Google Trends data, so you know that it accounts for at least around 60% of what Americans are searching for online. The reason that I am not putting up data for Australia is that due to the relative small size of our country, there isn't enough data in Google's opinion to generate maps or tell you the leading states.
The last article considered the bass model of diffusion and how it can apply to something like healthy dog treats and the uptake of them. The reality is that its not a NEW product so much as a niche within an existing product range that has still to gain significant traction, in Australia at least.
Google trends graphs for both Australia and America show a fairly flat trend search for healthy dog treats, however which states are trending most might have you understand why. In this article you will see exactly which states and Metro regions in America really care for their dogs with Healthy Dog Treats !
Are healthy dog treats a dirty little secret, or your cognitive dissonance?
As an industry grows there are many societal factors at work impacting on the take up of the core products. People that take up a product or service early are called innovators, early adoptors, or trend setters. These people regularly are the first to pick up new trends, and in a very immature industry can pay a large premium in doing so.
You see I learned all of this and about the 'bass model of diffusion' when I was studying business years ago in Canberra. A lot of these words will mean little to most people, however I am going somewhere with this. The model provides a predictive model of demand forecasting for a product or service (although mostly to do with new consumer durable products).
While these consumer behaviour models are built to predict how fast consumers will take up a trend, they often don't take into account the specific irrational reasons why a 'trend' isn't taken up or supported. Lets look at how people feel towards healthy dog treats ...
Why we at Healthy Dog Treats are so on trend for 2017, Pt 2
A recent America dog treat trend article suggested eleven trends within the industry. In this article we review the last five trends.
Transparency - dog treat labelling
“Consumers will continue to demand transparency, which will lead to the increased use of certified ingredients. A long list of low/no/reduced claims won’t be sufficient anymore to reassure pet parents who expect more transparency and simplicity.” Ref.
And the point you should consider is that you have almost 100% in control over the major food your dog eats. They might eat 'bad stuff' in the dog park, but that should not make up a major part of their diet.
So if you were really concerned with transparency and single ingredient food etc, you would probably be feeding your dog on a raw diet you prepare and know exactly about. Because this takes time effort and sometimes more money, as well as an understating on how to create a fully balanced dog food, many people shy away from this endeavour.
That is why we offer our 100% meat and offal dog treat range as the ideal dog food supplement. You are not adding any additives to your dog's food, you are just adding sorely needed meat proteins.
Why we at Healthy Dog Treats are so on trend for 2017, Pt 1
A recent America dog treat trend article suggested eleven trends within the industry. In this article we review the first six of the big dog treat trends ! We also look specifically how those trends sit with our healthy dog treat range.
No laboratory claims on dog treats
“Falling by the wayside is the idea of a formulation that’s ‘scientific’ or lab based because pet owners consider it less human.”
For a long time science sounding dog food brands, would 'bang on' about how much science was behind their treats and dog food. It seems that the natural and organic movements have started winning the advertising battle and are now usurping 'Science' / lab labelling on products.
Ironically just because they have removed the term makes no difference to the dog food formulation. Science has been used like fake news, to convince people that feeding their dog is the ideal nutrition. This is bad science, corrupted by money and power.
Latest trends in dog treats America 2016/ 2017
As Australians are followers of American trends in so many ways, I thought you might look at what they are doing in dog treats lately.
"(Dog) Treats have .. yet to gain the market share numbers of pet food for either cats or dogs, for many reasons - they can be seen by consumers as an “extra” in terms of their pets’ nutrition".
Besides stating the obvious that dog food (not dog treats) should be the major spend by dog owners, it is curious that the report suggests that in fact the spend is anywhere nearly equal.
The amazing thing about the lead graphic is that 'treats' actually are a higher spend than the low end dog food market 'value pet food'.
The main reason for this is probably that low end dog food is mostly grain, and low priced, while ALL dog treats are lumped together in one bar, and include often very high margin (often still grain based) treats in pretty packaging.
What is wrong with people, and the supplements we make our dogs eat.
On the back of a Neilson report that tells us how much more in love with their dogs people are ... it unfortunately doesn't translate to more dogs being walked or fed meat.
Here is the basic premise: "In the U.S., 95% of pet owners currently consider their pets to be part of the family.. Not surprisingly, there isn’t much people won’t do for their pets,"
The previous article on this site analysed people's preference for dog food to be natural, Non GMO and organic - but how they amazingly doesn't include any questions on MEAT in dog food.
Sand, glue and twigs are organic, but again, not what I consider to be appropriate or nutritious for dogs.
In this article we look at another mostly meaningless distraction or dog owners. I guess if you can sell a dog owner a bag of what and call it dog food, you can then sell them non meat supplements that help to fix the problems that all that over loading with carbs have caused.
Dog Treats. Natural, organic or no GMO - what is most important to you?
The difficulty that many conscientious well healed dog owners face is what to believe regarding dog nutrition. If you buy commercial dog food you are feeding your dog 70% grain or vegetables already (rather than the preferred meat option) ... so why does such things as natural, organic or non GMO really matter?
Its because these terms are important to many human diets, and marketers have learned that if you put these terms on your dog food advertising campaign, make them an integral part of your branding, then they will sell more grain to the punters.
We look at a 2016 survey that Neilson made in America of dog owners. This snapshot is the main image in this article and is titled "Popularity of Natural Vs Scientific Claims."
Ironically both of these terms are misnomers in the real dog nutrition realm.
Pigs ears dog treats, one of the most well known long lasting chews !
Have you ever wondered why you see pigs ear dog treats everywhere and some people swear by them, but other people never use them?
Brief history of pigs ear dog treats
Pigs ears are still one of the favourite dog treats for big chewing dogs. And that is because you can by them almost anywhere, including $2 and thrift shops.
They have been around as long or longer than rawhide, but compared to rawhide they are a much safer option.
Kangaroo Jerky dog treats - the hidden gem.
Anyone with a passing interest in healthy meat based dog treats will have had a glance at Kangaroo meat, but many people don't understand its exceptional value as a dog treat.
While many people feed their dog a grain or veggie based diet (commercial dog food), its simpler for us to think that dogs like exactly what our diet is, and in meat that tends to be beef and chicken. If you have kept up with meat export news, you will know that beef prices have skyrocketed over the last few years because of Australian farmers exporting some of the best stuff overseas, especially China.
Why Kangaroo Jerky dog treats are still affordable, for a while
However the kangaroo meat market still is very undeveloped. For a while exports to Russia kept Roo meat prices high in Australia, but when that folded in 2014 farmers aimed their marketing at China. Its easy to see that if the Chinese people or other countries accept Australia's kangaroo meat to be as tasty as beef, then Kangaroo meat will also be in for a steep price hike.
Best long chewing dog treats for small, mid and large dogs - 2 new packs !
After a number of requests of sample packs for specific dog issues we found that mostly it revolved around low fat treats or long chewing dog treats.
Its been a long while in the making but we have just put together two packs for big chewing dogs in the 1) small and mid sixed dog class, and 2) the BIG chewing dogs.
You can find them under our 'Specials dog treat' category.
There are more details under each dog treat description on the site but here are the reasons and the treats that we include in each
Gourmet Dog treats are still meat and NOT Pumpkin Spice !
Considering this is April, you might think this is an April Fools prank, but unfortunately its real. After spearheading a campaign against grains being a major component in dog treats and dog foods, the latest NON MEAT trend for dog treats is soon to hit Australia.
Again well meaning (and bad meaning marketing people) are trying to extend the dubious value of pumpkin spice for human treats to dog treats.
There are many people waiting to make a buck out of your dog, so every NEW TREND should be evaluated carefully to see if it harms your dog, or in the least is neutral (no benefit) to your dog.
I purposely don't load my dog up on any calories or carbs that they dont need, as I need all of their diet room for actual nutrition. I don't feed my dog as a hobby or something to make me feel warm and nice. I have spent years researching and applying solid carnivore feeding for my carnivore dog. By the way if you own a domestic dog, it is also 95% carnivore.
Your dog ONLY has 1600 taste buds, but they have specialist MEAT & WATER ones!
A dog's primary sense is its sense of smell. Its hearing is typically better, and its eyesight is just different from ours (restricted colour vision, better night vision). But since we sell healthy dog treats you might think that a primary concern of ours should be taste.
The reason we have not delved into this a great deal is that dogs are evolved to eat meat. Therefore their smell and taste is prime to detect and enjoy meat. We don't have to worry about disguising or adding anything to our meat products to get your dog onside. But now science for dog's taste also backs up our long held philosophy and theory with science.
Just like humans "taste buds" are found in small bumps on the top surface of the tongue and are on bumps known as "papillae." There are also taste buds on the soft roof of the mouth (palate) and the back of the mouth near the throat ("epiglottis" and the "pharynx"). But its the extra tast buds that dogs have that is the most exciting discovery ...
Australian Beef Jerky dog treats (ours) are much cheaper than UK
Today I was reviewing dog treat news and an article from the UK was making the point that some dog treats were now costing more than a kilo of prime steak from " top class butcher," See the quotes in the Appendix below.
They compared a " liver dog treats (that) costs £3.99 for a 40g packet" with the cost of prime human beef steak per kg.
At current exchange rates ( x 1.62) that means the dog treat is $6.54 aud per 40 g. or $24.52 per 150 g. You might be happy to know that our 150g bag of beef liver dog treats costs $5.39 per 150g bag, in March 2017, or 21% of their UK equivalent!
I have a fairly strong view that they cherry picked that dog treat from a high end store in a high end suburb, or at least from a convenience store somewhere. But the reality is that you are not comparing steak with steak when you do a random 'one off' sample like this.
Dog Treat bones and the search engines Alternative facts.
Here's the thing. Since most people under 20 have been raised on search engines, many of our population believe the results that turn up. After all browser companies spend millions on making searches more relevant.
So how is it that at the top of a search for "bones dog treats" we get five images of everything EXCEPT a REAL dog treat bone?
Alternative facts and dog bone treats in Australia.
Have we become so Americanised that we can't even tell a real bone from an animal when we see one? Sure our dog food is full of grain, but if something is advertised as a BONE, shouldn't it be A BONE?
No More Doggie Junk Food, just natural & healthy dog treats
Eventually owners who find our site, slowly learn the truth that many dog treats are not even fit to be used as low grade dog food. We at Healthy Dog Treats believe that a REAL DOG TREAT is one that is healthier than dog food. This is generally easy considering the very low meat component in most other company dog treats.
We occasionally scan the net for "alternative truths" about dog food and dog treats, and we often find them on the home page disguised as 'dog health articles' or breakthrough news. A good example is the quote : "The ones I find most tempting .. a combination of cinnamon, oats, and honey, baked into a crunchy cookie"
Advertisers are clever in knowing that most humans can't tell a herbivore from a carnivore (your dog). They then transport you to the 1950's America where grandma is cooking you a fresh batch of cookies that you are sharing with your beloved dog. Fast forward to the 21st century where most non corporate dog health sources realise that dogs are carnivores and so should be fed mainly meat.
Kangaroo jerky dog treats - Why the experience is as good as its healthiness.
Any healthy dog treat fan knows that Kangaroo Jerky is just about the healthiest dog treat ever.
kangaroo Jerky is High in Omega 3 (the healthy fats) and one of the cleanest meats and proteins around (organic if they don't eat from non organic farmer properties).
Of course the meat is 100% Australian, and we are 100% Australian (owned and operated) but what you should really know about this hypo allergenic meat is the EXPERIENCE of a dog eating it.
Great that its healthy, but this is why your dog loves the PROCESS too.
PRESS RELEASE - The little Melbourne Dog Treat Company that broke the mould.
Maybe its because I come from a small outback town (Broken Hill). But my core values of life and business have always been integrity, honesty and providing unprecedented value and service ... along with dog treats.
Its been a long time since I lived in my hometown but I still believe in value for money. Now that I work exclusively in the dog industry (i am a pro dog walker and dog treat retailer) I have used my engineering background to analyse and sell the dog species what it evolved to eat, MEAT. I also believe in old fashioned service, so that is why our online store is more like a corner shop than an soulless warehouse.
This press release is about letting the world know that the small players still have something to offer the world. Something the big players can't or don't want to do.
The main reason that we are different is that we are small, focussed and give advice based on dog needs not on product that we want to push. When you call us, you don't get a pimply school kid who would rather not be working there, or a manager who knows nothing about the actual dog treats. You get the owner, me.
Roo Tendons V Roo Cartilage dog treats 'The big debate' which is best?
Its hard to play favourite with your children, and I get the same inclination with Kangaroo dog treats.
If you look at the photo in this article, you will see that side by side, Kangaroo tendons and Kangaroo cartilage have a lot of physical similarities.
And of course they share the benefits that most kangaroo dog treats have:
- Organic Roo meat protein
- Good animal fats, including Omega 3 (CLA's)
- Long chewing for small to medium dogs
- No preservatives or additives, just dried.
- No fillers, 100% pure Roo product
Roo Tendons V Roo Cartilage - what is the difference?
More Articles ...
- Why our dog Beef Jerky is so prized & cheap compared to human treats
- What to do when an older dog goes off their food? Try healthy naturally attractive treats!
- 'Miracle' healthy dog treats for older / mature dogs. shark cartilage, roo tendons, fish skins ...
- The best food solution for obese dogs? Part two